Botpress: AI support agents, per-conversation pricing and limits

What Botpress does

Botpress is a platform for building AI customer support agents: programs that answer your customers from your own content, alone or alongside a person. The vendor, Botpress, Inc. (United States), sells a visual agent builder, Botpress Studio, and a helpdesk, Botpress Desk, under one pricing grid. Plans, prices and volumes are the same however many of those products you use.

An AI agent, here, is a chatbot tied to a language model (the kind of program behind ChatGPT or Claude) and to a knowledge base. If the idea is new to you, start with the guide to AI agents.

Three facts on record place the tool:

• channels: Webchat and WhatsApp on all plans; voice on Enterprise; Messenger, Instagram, Telegram, Slack, Teams in the Hub source;
• knowledge base: it can be fed by websites, PDFs, text and Word files, Botpress tables, CSV files and spreadsheets, or an API;
• integrations: No total published; integrations named on the site: Intercom, Zendesk, HubSpot, Salesforce.

The billing unit: conversations

That definition has three consequences.

• A human counts as much as the AI. A conversation handled with a human agent uses the quota just like one handled by AI alone. At Tidio, those are two separate quotas.
• Tuning counts too. Conversations held in the emulator while you adjust the agent are counted the same way.
• The calendar counts. A conversation that spans two months is counted in both. For voice (Enterprise plan), 3 minutes of calling equal 1 conversation, so a 9-minute call equals 3.

A second meter comes on top: “AI usage”, the cost of calls to language models. A share is included in each conversation and in the paid plans; beyond that, credits are purchased automatically (the amounts are in the box above). The vendor’s pages contradict each other on this point: the grid on the pricing page includes a share of “AI usage” in the plan prices, the FAQ on the same page speaks of “AI spend”, and the partners page says that this “AI Spend” is passed on with no markup and goes entirely to the model provider.

Example: 400 conversations a month

The Plus plan costs $189 per month ($150 per month billed annually) and includes 250 conversations per month. A site that gets 400 is 150 over the quota: it needs at least two packs of 100, for 450 conversations available.

Two details of the rule weigh on the bill:

1. The pack kicks in at 95% of the quota, not 100%. On Plus, 95% of 250 is 237.5, so the first pack is added at the 238th conversation.
2. A pack added in a peak month renews in the following months until you remove it in the billing settings, and its unused conversations expire at the end of the month.

The Team plan includes 1,500 conversations per month for $939 per month. At the monthly prices on record, Plus with packs stays cheaper than Team up to 11 packs (1,350 conversations); at the 12th pack, Team becomes cheaper, with more conversations included.

The site’s cost calculator covers automation tools such as n8n, not agent platforms: for Botpress, the math is done by hand, as above.

The plans in brief

• Free: the page says “100 conversations” with no period, whereas the paid plans say “250/mo” and “1,500/mo”. No top-ups or overages, 3 seats, 3 AI agents, capped storage.
• Plus: unlimited AI agents, 3 seats, white-label webchat, technical support by chat.
• Team: unlimited seats, teams, routing rules and role-based access control (RBAC).
• Enterprise: on quote, with the voice channel, an uptime commitment, and data retention and residency policies.

No free trial of the paid plans is mentioned on the pricing page. If you have read elsewhere that Botpress has a pay-as-you-go plan or counts incoming messages: the grid on record shows neither. The full table, with prices and the date recorded, is further down the page.

Hosting and data

On where data is stored, the record says: United States or other locations set by the customer, per the vendor; custom residency policies: Enterprise only source. The contract is with Botpress, Inc., a Delaware company, or with Technologies Botpress Inc., a Quebec-law company, for customers located in Canada. The vendor’s Trust Center displays the labels SOC 2 Type 2, GDPR, HIPAA, CCPA and DORA.

Those are labels shown on a page, not a contract. If you handle health data or have customers in Europe, ask the vendor what applies to your plan before you commit: custom retention and residency policies appear only under Enterprise.

AI and agents

The free plan is limited to 3 AI agents; the Plus plan lists them as unlimited. On models, the record says: Providers listed in the Hub: Anthropic, Cerebras, Fireworks AI, Google AI, Groq, Hugging Face, Mistral AI, OpenAI. The cost of those models goes through the “AI usage” meter described above.

MCP, the protocol used to connect an AI assistant to outside tools, is not on record for Botpress: the line stays empty, which does not mean the feature is missing. The principle is explained in the MCP guide.

Who it suits, and the alternatives

Botpress answers one specific need: a customer support agent you design yourself, on a known conversation volume. Depending on your situation:

• you want a ready-made website chat with separate quotas for AI and for people: see Tidio;
• you want an agent that acts inside your apps rather than one that answers customers: see Lindy or Relevance AI;
• you would rather assemble the agent yourself in an automation tool: see n8n and the guide to building an AI agent.

All five tools sit on the same rows in the AI agent builder comparison.